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	<title>Comments on: (Sorta) Live From Las Vegas, Part Two: The 7-Word Elevator Speech</title>
	<atom:link href="http://ittybiz.com/7-word-elevator-speech/feed/" rel="self" type="application/rss+xml" />
	<link>http://ittybiz.com/7-word-elevator-speech/</link>
	<description>Marketing for Businesses Without Marketing Departments</description>
	<lastBuildDate>Fri, 30 Jul 2010 21:44:21 +0000</lastBuildDate>
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		<title>By: Kara J</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-21758</link>
		<dc:creator>Kara J</dc:creator>
		<pubDate>Wed, 21 Apr 2010 07:38:10 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-21758</guid>
		<description>Hmmmm... &quot;I paint children&#039;s faces at parties!&quot;

6 words and it IS what I do. Is it marketing-worthy?</description>
		<content:encoded><![CDATA[<p>Hmmmm&#8230; &#8220;I paint children&#8217;s faces at parties!&#8221;</p>
<p>6 words and it IS what I do. Is it marketing-worthy?</p>
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		<title>By: In the Blogosphere: 3/22-3/26 &#171; Ricki Schultz</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-16344</link>
		<dc:creator>In the Blogosphere: 3/22-3/26 &#171; Ricki Schultz</dc:creator>
		<pubDate>Sun, 28 Mar 2010 00:03:07 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-16344</guid>
		<description>[...] discusses the difference between being hungry and starving and is a must-read for all writers.  The second talks about the dreaded &#8220;elevator pitch&#8221; and suggests you boil yours down to seven [...]</description>
		<content:encoded><![CDATA[<p>[...] discusses the difference between being hungry and starving and is a must-read for all writers.  The second talks about the dreaded &#8220;elevator pitch&#8221; and suggests you boil yours down to seven [...]</p>
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		<title>By: Dave Doolin</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-16267</link>
		<dc:creator>Dave Doolin</dc:creator>
		<pubDate>Sat, 27 Mar 2010 04:03:24 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-16267</guid>
		<description>7 words?  Hokay.


&quot;Web Zero to Web Hero in 1 Weekend&quot;</description>
		<content:encoded><![CDATA[<p>7 words?  Hokay.</p>
<p>&#8220;Web Zero to Web Hero in 1 Weekend&#8221;</p>
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	<item>
		<title>By: linda m lopeke</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-16224</link>
		<dc:creator>linda m lopeke</dc:creator>
		<pubDate>Sat, 27 Mar 2010 00:25:36 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-16224</guid>
		<description>Damn, that was a great post, Naomi! I&#039;ll take you up on that 7-word challenge too!

I sell timeshare access to my business brain. 

(And at pricepoints to fit every budget from $0 to $500K -- depending on how much square footage you need heheh!)

Why would anyone want to buy that? (It&#039;s a fair question for sure!)

Because consulting with me opens your eyes to ideas and business opportunities you don&#039;t already have, because I&#039;ll share critical insights and perspectives you can&#039;t see, and because you&#039;ll experience results you otherwise wouldn&#039;t produce and possibly don&#039;t even know you&#039;re capable of. (You will, in fact, amaze yourself with what you can do and how far you can go!)  

I have the best job in the world. Been doing this work for 30 years now. Never a boring moment! I am humbled and grateful for every opportunity I&#039;ve been give to serve.

Now, if only I could write as engagingly as you do, Naomi! What bliss. Clearly I need more practice in that area... thanks for inspiring me to up my game in that department!</description>
		<content:encoded><![CDATA[<p>Damn, that was a great post, Naomi! I&#8217;ll take you up on that 7-word challenge too!</p>
<p>I sell timeshare access to my business brain. </p>
<p>(And at pricepoints to fit every budget from $0 to $500K &#8212; depending on how much square footage you need heheh!)</p>
<p>Why would anyone want to buy that? (It&#8217;s a fair question for sure!)</p>
<p>Because consulting with me opens your eyes to ideas and business opportunities you don&#8217;t already have, because I&#8217;ll share critical insights and perspectives you can&#8217;t see, and because you&#8217;ll experience results you otherwise wouldn&#8217;t produce and possibly don&#8217;t even know you&#8217;re capable of. (You will, in fact, amaze yourself with what you can do and how far you can go!)  </p>
<p>I have the best job in the world. Been doing this work for 30 years now. Never a boring moment! I am humbled and grateful for every opportunity I&#8217;ve been give to serve.</p>
<p>Now, if only I could write as engagingly as you do, Naomi! What bliss. Clearly I need more practice in that area&#8230; thanks for inspiring me to up my game in that department!</p>
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		<title>By: The Main Thing is the Main Thing &#124; Corestone Management Consulting</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-12372</link>
		<dc:creator>The Main Thing is the Main Thing &#124; Corestone Management Consulting</dc:creator>
		<pubDate>Sat, 07 Nov 2009 23:53:06 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-12372</guid>
		<description>[...] understand what I&#8217;m talking about here, read Naomi&#8217;s post at Ittybiz about the business elevator speech and Vegas hookers. If you do understand, read it anyhow because it&#8217;s fun and makes the moral of the story [...]</description>
		<content:encoded><![CDATA[<p>[...] understand what I&#8217;m talking about here, read Naomi&#8217;s post at Ittybiz about the business elevator speech and Vegas hookers. If you do understand, read it anyhow because it&#8217;s fun and makes the moral of the story [...]</p>
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		<title>By: Karilee</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-11765</link>
		<dc:creator>Karilee</dc:creator>
		<pubDate>Fri, 30 Oct 2009 20:41:11 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-11765</guid>
		<description>Dang, Naomi, you have such high standards! I&#039;ve been telling people for years that if they can&#039;t tell me what their business is, in 25 words or less, it won&#039;t succeed. Seven? Harsh, lady, harsh! 

Seriously, thanks for reminding me in such an entertaining way that I need to rework my homepage. Again.

&quot;The main thing is keeping the main thing the main thing.&quot; - German proverb</description>
		<content:encoded><![CDATA[<p>Dang, Naomi, you have such high standards! I&#8217;ve been telling people for years that if they can&#8217;t tell me what their business is, in 25 words or less, it won&#8217;t succeed. Seven? Harsh, lady, harsh! </p>
<p>Seriously, thanks for reminding me in such an entertaining way that I need to rework my homepage. Again.</p>
<p>&#8220;The main thing is keeping the main thing the main thing.&#8221; &#8211; German proverb</p>
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		<title>By: Beverly</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-11405</link>
		<dc:creator>Beverly</dc:creator>
		<pubDate>Fri, 23 Oct 2009 22:51:01 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-11405</guid>
		<description>Oh Naomi - I love those pamphlets. I collect them like baseball cards and have to say that the &#039;07 lineup was particularly strong. I hate baseball but I have a soft spot for hookers. They&#039;re professionals, they work hard and they know how to play the game. The only thing I don&#039;t really want to know is their stats.

Maybe it&#039;s sleazy and intrusive to some, but it does get the message out. And isn&#039;t that the goal of every marketer (minus the sleazy for a very few)?

P.S. I guarantee you that a woman stopping and asking to compare cards makes the handers more uncomfortable than they could ever make the average housewife from Des Moines feel.</description>
		<content:encoded><![CDATA[<p>Oh Naomi &#8211; I love those pamphlets. I collect them like baseball cards and have to say that the &#8217;07 lineup was particularly strong. I hate baseball but I have a soft spot for hookers. They&#8217;re professionals, they work hard and they know how to play the game. The only thing I don&#8217;t really want to know is their stats.</p>
<p>Maybe it&#8217;s sleazy and intrusive to some, but it does get the message out. And isn&#8217;t that the goal of every marketer (minus the sleazy for a very few)?</p>
<p>P.S. I guarantee you that a woman stopping and asking to compare cards makes the handers more uncomfortable than they could ever make the average housewife from Des Moines feel.</p>
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		<title>By: Jennifer</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-11349</link>
		<dc:creator>Jennifer</dc:creator>
		<pubDate>Thu, 22 Oct 2009 14:08:56 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-11349</guid>
		<description>Clearest statement of truth, ever:

(I don’t care who you are, you don’t do more shit for more people than a hooker in Vegas, honey.)</description>
		<content:encoded><![CDATA[<p>Clearest statement of truth, ever:</p>
<p>(I don’t care who you are, you don’t do more shit for more people than a hooker in Vegas, honey.)</p>
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	<item>
		<title>By: bob</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-11342</link>
		<dc:creator>bob</dc:creator>
		<pubDate>Thu, 22 Oct 2009 01:41:40 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-11342</guid>
		<description>nail on the head!</description>
		<content:encoded><![CDATA[<p>nail on the head!</p>
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		<title>By: Pete</title>
		<link>http://ittybiz.com/7-word-elevator-speech/#comment-11341</link>
		<dc:creator>Pete</dc:creator>
		<pubDate>Wed, 21 Oct 2009 23:59:04 +0000</pubDate>
		<guid isPermaLink="false">http://ittybiz.com/?p=1964#comment-11341</guid>
		<description>I wonder if they have a guarantee like pizza hut ... if the hooker isn&#039;t delivered within 20 minutes, the nookie is free. That kind of thing.</description>
		<content:encoded><![CDATA[<p>I wonder if they have a guarantee like pizza hut &#8230; if the hooker isn&#8217;t delivered within 20 minutes, the nookie is free. That kind of thing.</p>
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