“Should I write pieces made for the front page?”

“Should I spend more time on StumbleUpon?”

“Can Twitter seriously do my blog any good?”

“What about Reddit? Del.icio.us? And what the hell is Sphinn?”

If I go four waking hours between hearing one of these questions from a home business client, it must be a religious holiday. Everybody wants to know about social media. But they don’t want to know just anything about social media.

They want to know what they’re doing wrong.

They’re doing all the right things. They’re getting involved in the community. They’re putting all the right buttons in all the right places. They’re networking. They’re making friends. They’re voting up other people’s content. They’re doing everything Skellie and Maki told them to do.

So why is nothing happening? Read More

Somebody (Tim Ferris? Gandhi? Princess Di?) once said that if you’re not offending anybody, you’re doing it wrong. You’ll be happy to know, I’m clearly doing it right.

When I clicked “Publish” on my most recent post, I can honestly say I didn’t know people would be so bothered. I had no less than five snarky emails in my inbox before the damn post hit my Bloglines. (Yes, I subscribe to my own feed.) Seriously, people were mad. Really mad. People were mad at my word use, people were mad that I called them cocky, people did not dig it. (For those of you who did like it and commented, thank you. That was very nice of you.) Read More