IttyBiz 2008 Gift Guide

by Naomi Dunford

Monday, December 1st, 2008

So, that thing that happens at the end of December is coming. You know what I’m talking about. It’s the thing that every year makes me threaten to convert to Judaism and every year, Jamie reminds me that the Jews don’t have it any better than we do.

Do Buddhists have the fat dude in the red suit?

Anyway, since you have to shop anyway, you may as well shop from a fellow IttyBiz, yeah? Here’s some awesome stuff to get you started. (For those of you into conspiracy theories, none of these are affiliate links. I’m just doing this because I’m cool.)

Why We’re Broke and How To Fix It

by Naomi Dunford

Monday, November 3rd, 2008

Take a Hummer full of average self-made millionaires. Strand them in the desert. Strip them of their money. Take away everything they own. Rob them of their connections, their networks, their families.

Ten to one they’re millionaires again in less than five years.

Can you be a millionaire in five years?

As it stands right now, probably not. So what is it that’s different about John Q. Millionaire? Why can he take his kids to Euro Disney and you can’t?

Because he depends on himself and the rest of the world depends on, well, the rest of the world.

We used to be self-reliant.

For 40,000 years of human history, we depended on ourselves. We were part of a small network of people who helped each other out, but mainly we fixed our own clothes, cooked our own meals and traded our own chickens to make our way in this world.

Partners Rule. Mentors Drool.

by Naomi Dunford

Wednesday, August 27th, 2008

I was on the phone with a client today. He wanted some help with some internet marketing and information product stuff. Pretty typical questions — paid search, landing pages, conversion rates — nothing too exciting. I helped him, all was well. (It was well enough that he decided to send me more money to do more stuff, which is always a good sign.)

Now, right now, since he’s paying me, I’m his consultant. But if he weren’t paying me, a lot of people would say that in this particular facet of life, I’m his mentor. And I guess they’d be right.

Except this particular client attended Stanford Business School.

I have a feeling, just maybe, there’s something he can teach me, too. Now at the moment we’ve only just met and we might end up hating each other, so it’s not exactly the time to start proposing this sort of mutually beneficial relationship. Besides, right now all he needs is to start making some fucking money already. But later? I’d be kind of a dumbass if I didn’t pick his brain, don’t you think?

This leads me to the topic du jour.

5 Reasons You Shouldn’t Have A Cushion Before You Quit Your Job

by Naomi Dunford

Sunday, August 3rd, 2008

Once upon a time, I wrote a post about the monetary benefits of having a financial cushion. And I agree with myself. From a purely money standpoint, you’re an idiot if you don’t have at least something tucked away for when all your clients die of smallpox.

But that’s the money part of it. What about business wise? As in, business growth-wise? From that angle, I don’t know if it’s the best idea. Here’s why.

A Break From Home Business Tips and Resources

by Jamie Dunford

Sunday, July 6th, 2008

Hi everyone,

Naomi is having a little bit of a family drama, and asked me for some help. Therefore, it has fallen upon me to take up some of the slack and get a new post out. Since I know dick all about marketing, I thought I’d try something a little different.

A little while ago, Naomi wrote about Brandon and the Homeless Dude. I have to tell you that something about that title got me thinking. I can’t hear “Brandon and the Homeless Dude” without thinking that they are some kind of crime fighting team like the dynamic duo. They have become one person in my mind.