Small Business Marketing

Content Upgrades: 4 Crazy-Easy Ways To Make Them On Your Blog

Unconventional Conference Advice: From Shoes To Booze (And Everything In Between)

Every time a highly publicized conference comes up, we are all treated to an unending deluge of articles full of conference tips. This is my contribution to your deluge. You’re welcome.

See, here’s the thing. If you read these articles in any level of detail, you get the impressions that the only things anyone cares about are shoes and business cards.

Call me an idealist, but I like to think there is more to life than shoes and business cards. So here is my (slightly unconventional) take…

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7 Prelaunch Life Hacks For First Time Launchers

After you’ve done a few launches, you develop a bit of a rhythm. Life gets pretty crazy for a while, but you learn the ups and downs, and eventually, you reach a kind of flow place. It’s kind of like Christmas shopping or airport security – it’s madness, but it’s a madness you’ve come to expect. You’ve prepared for it.

That’s after you’ve done a few launches. Before, though… well, that’s what horror stories are made of.

Everybody’s experience is going to be different, but here are a few tricks for the newbies of the world…

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