Comments on: Johnny raises the stakes (and his prices) http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/ Marketing for Businesses Without Marketing Departments Fri, 30 Jul 2010 21:44:21 +0000 hourly 1 http://wordpress.org/?v=abc By: Lavada Nicometo http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-25280 Lavada Nicometo Mon, 26 Jul 2010 03:05:18 +0000 http://ittybiz.com/?p=2230#comment-25280 I found your blog on Google, I am very excited about this subject, I am also very excited about green ICF homes, I will be checking on your blog very soon I found your blog on Google, I am very excited about this subject, I am also very excited about green ICF homes, I will be checking on your blog very soon

]]> By: Genesis http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13240 Genesis Sat, 26 Dec 2009 00:02:00 +0000 http://ittybiz.com/?p=2230#comment-13240 When I raised my writing prices, I was SO nervous. And very, very surprised to have even more clients than ever before. Recently, I raised them again and had a client complain very loudly, so I told him that I would honor my old prices for a month and after that he had to pay the new one . . . he felt that he was getting a deal and I kept the client. When I raised my writing prices, I was SO nervous. And very, very surprised to have even more clients than ever before. Recently, I raised them again and had a client complain very loudly, so I told him that I would honor my old prices for a month and after that he had to pay the new one . . . he felt that he was getting a deal and I kept the client.

]]> By: Clara James` http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13125 Clara James` Tue, 22 Dec 2009 06:55:01 +0000 http://ittybiz.com/?p=2230#comment-13125 Thanks Melinda to reply my comments. I think you are right and people are willing to buy those things also which are not necessary. But one thing I want to tell you that before setting prices you should consider your potential customers because if you increase price level then there will be a great chance that you will loose your valuable customer. Thanks Melinda to reply my comments. I think you are right and people are willing to buy those things also which are not necessary. But one thing I want to tell you that before setting prices you should consider your potential customers because if you increase price level then there will be a great chance that you will loose your valuable customer.

]]> By: Johnny B. Truant http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13122 Johnny B. Truant Mon, 21 Dec 2009 21:17:25 +0000 http://ittybiz.com/?p=2230#comment-13122 Finally, someone appreciates the doper humor. Finally, someone appreciates the doper humor.

]]> By: Dee http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13121 Dee Mon, 21 Dec 2009 20:54:49 +0000 http://ittybiz.com/?p=2230#comment-13121 Well curiosity about the reticulated Johnny got me reading. After all Johnny is the source of many a wise retort or comeback so I figured this should be good. That was little Johnny you say? By the time I got to “Dude, where’s the weed at?” I knew this dude was rockin'. I too often need to lean on someone to get the courage to raise prices and then I usually realize that I'm right there in the middle of the pack. Nothing scary about it. Interestingly you may find that you have started a trend. Well curiosity about the reticulated Johnny got me reading. After all Johnny is the source of many a wise retort or comeback so I figured this should be good. That was little Johnny you say?

By the time I got to “Dude, where’s the weed at?” I knew this dude was rockin’. I too often need to lean on someone to get the courage to raise prices and then I usually realize that I’m right there in the middle of the pack. Nothing scary about it. Interestingly you may find that you have started a trend.

]]> By: Andrew Lightheart @alightheart http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13102 Andrew Lightheart @alightheart Thu, 17 Dec 2009 20:06:11 +0000 http://ittybiz.com/?p=2230#comment-13102 Crap. I've just started properly reading the comments from the bottom up. I think I've just done a lame re-stating of what's already been said. Ah, well. Not the first time. Crap.

I’ve just started properly reading the comments from the bottom up.

I think I’ve just done a lame re-stating of what’s already been said.

Ah, well. Not the first time.

]]> By: Andrew Lightheart @alightheart http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13101 Andrew Lightheart @alightheart Thu, 17 Dec 2009 20:03:24 +0000 http://ittybiz.com/?p=2230#comment-13101 The thing that I found from my corporate business (as opposed to my new bloggy ittybiz) was that when I raised my fees, I moved from being in the higher 'more expensive' part of the cheap band, to right in the middle of the higher priced ones. So, I suppose I'm saying is that the price becomes part of your ethos, puts you in a particular bracket in terms of what people *expect* of you. Then there's the thing about how much value people allow themselves to get from your service. So there's a whole lot of perception stuff to handle too. Totally worth it, I reckon. The thing that I found from my corporate business (as opposed to my new bloggy ittybiz) was that when I raised my fees, I moved from being in the higher ‘more expensive’ part of the cheap band, to right in the middle of the higher priced ones.

So, I suppose I’m saying is that the price becomes part of your ethos, puts you in a particular bracket in terms of what people *expect* of you.

Then there’s the thing about how much value people allow themselves to get from your service.

So there’s a whole lot of perception stuff to handle too.

Totally worth it, I reckon.

]]> By: Chris Monerat http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13100 Chris Monerat Thu, 17 Dec 2009 17:51:25 +0000 http://ittybiz.com/?p=2230#comment-13100 Yes, Melinda, we are on the same page on this. We all have to make choices, and if we can earn the same or more servicing less customers, some customers may have to find another provider anyway (either because they can't pay the new fee, or because we have reached the maximum volume of work we are willing to provide so we can keep our quality of life). d Yes, Melinda, we are on the same page on this. We all have to make choices, and if we can earn the same or more servicing less customers, some customers may have to find another provider anyway (either because they can’t pay the new fee, or because we have reached the maximum volume of work we are willing to provide so we can keep our quality of life).

d

]]> By: Maria Joe http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13092 Maria Joe Thu, 17 Dec 2009 09:17:03 +0000 http://ittybiz.com/?p=2230#comment-13092 nice information for the costumer as it will be beneficial for them in long run. but let me tel you if you increase your product prices them it is clear chances that you will loose some of your genion costumers. nice information for the costumer as it will be beneficial for them in long run. but let me tel you if you increase your product prices them it is clear chances that you will loose some of your genion costumers.

]]> By: Melinda | WAHM Biz Builder http://ittybiz.com/johnny-raises-the-stakes-and-his-prices/#comment-13090 Melinda | WAHM Biz Builder Thu, 17 Dec 2009 05:53:01 +0000 http://ittybiz.com/?p=2230#comment-13090 But Clara, the thing is that Johnny IS giving greater value now. He's got more experience and knowledge and has proven that he can help his clients more than when he set his original rates. So he's quite justified in raising his prices. Even if you're selling physical products then you need to raise prices at times. And sometimes Service products are essential. A lot of clothing aren't necesseties, yet people still buy them. Even with Services, if people can't afford you then they can shop around and will generally find someone for a lower price, and also lower value. If Johnny suddenly discovers that he's got no customers then he'll know he raised his prices too much. Whether you're selling physical products or services, the customer is only part of the equation when considering pricing. But Clara, the thing is that Johnny IS giving greater value now. He’s got more experience and knowledge and has proven that he can help his clients more than when he set his original rates. So he’s quite justified in raising his prices.

Even if you’re selling physical products then you need to raise prices at times. And sometimes Service products are essential. A lot of clothing aren’t necesseties, yet people still buy them.

Even with Services, if people can’t afford you then they can shop around and will generally find someone for a lower price, and also lower value. If Johnny suddenly discovers that he’s got no customers then he’ll know he raised his prices too much.

Whether you’re selling physical products or services, the customer is only part of the equation when considering pricing.

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