We Interrupt This Program with… The Home Office Day Spa?

I had an awesome post written to run today about whether or not pricing and charging and value and all that shit but then Kelly had to start running her mouth off about $100 hamburgers and I realized I had a lot more to say. I would’ve gotten my shit together to say it if Havi hadn’t bullied me into going to the Home Office Day Spa with her because she’s bossy like that.

“Home office day spa?” says your favorite filthy marketing whore, incredulously.

“[random woowoo gobbledygook]!” says your favorite duck-wielding habits educator.

So I go, thinking she’s a total nutjob but she’s my friend so, whatever. (It’s kind of like going to the bar with your single friends so they can pick up.)

It. Was. AWESOME. AWESOMEAWESOMEAWESOME. Eight of us hung out on the phone and talked about office zen and then went away all refreshed to sort out our biz baggage and then got together to cheer with each other after. It sounds totally loopy, but it was wicked.

Anyway, you should do it. She does these classes on the first Wednesday of every month and I get no financial incentive for sending you there, but it’s just all around cool enough to give it the IttyBiz stamp of awesomeness.

(Aside: At the end, when we talked about all the cool stuff we accomplished, I said that I realized I didn’t really do any work in my office. I do my work in bed. The actual words that came out of my mouth were, “I make all my money on my back.” I have a feeling that didn’t come out quite right.)

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On the same topic, while we were doing this class, we introduced ourselves and talked about our ittybiz’s. One guy, Karl, is a marketing consultant. Cool, huh? Yeah, but he’s not just any marketing consultant. He only does marketing consulting for museums. Cool, huh? Yeah, but he’s not just any museum marketing consultant. He is a marketing consultant for train museums. Fucking train museums!

That, dear reader, is a USP.

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I’ll be back tomorrow with the pricing/charging/value thing.

By Naomi Dunford