When people want more traffic to their website or blog, the first thing they typically think of is gaining NEW traffic through outside sources. They look at things like Facebook, Pinterest, Instagram, paid ads, guest posts – or whatever “usual suspects” they have in mind when they consider getting their traffic numbers up.
But if all you’re thinking of is getting “new” traffic, you might not be considering how much more mileage you can get out of the existing traffic that is already coming to your website.
That existing traffic may not be a horde of new, fresh eyes on your website, but their page views count just as much as your first-timers’ views do.
In fact, an argument can be made that your existing traffic is better, because they’re coming to your site without any engineered shenanigans, and many of them are repeat visitors, who are already feeling some level of affinity with your brand.
So, let’s look at your existing traffic for a moment.