No matter how good your sales page is, at the end of the day your readers will not click the “buy” button until you have made them comfortable enough to purchase from you.
That comfort comes from a combination of building “deep trust”, showing you understand where they’re coming from, and demonstrating how the benefits of your product or service match up with all the things they care about.
That can take time – and that’s why some sales pages are so long. There’s a lot of trust building, and connection, and educating the reader that has to occur.
One of the ways you can make that happen faster and more easily is to ask “yes-oriented questions” – simple questions that your readers can easily say “yes” to.
Want to learn how to do it?
Sales pages may take a while to create, but they don’t take that long to improve. You’d be surprised at how many upgrades you can build into your page in just 15, 30 or 60 minutes – and each one of those changes can lead to more sales for you.
How many new clients can you attract through your blog posts? Plenty – but only if you know what specific kinds of content will appeal to people actively looking for service providers.
When many people launch a product, they don’t do much to promote it afterwards. Sure, they might put it in their store, or offer it on a discount from time to time in a sale, but there’s not much going on to direct people to the fact that the product exists and is still 100% ready to purchase.
There’s no one “right” way to name a product, but there are a lot of ways to choose a name that will make potential buyers more likely to buy from you.