Today, we’re talking about how long your book needs to be.
The short answer is “not nearly as long as you might imagine”, and the longer answer involves math and industry trends.
Shall we discuss?
How “Good” Does Your Book Need To Be?
Today, we tackle a contentious issue among authors.
How good does a book have to be?
Many new authors – especially ones that don’t have a lot of other writing experience – are understandably concerned about this. We all put a lot of heart and soul and time (and sometimes money) into writing a book. We don’t want to go through that and find out at the end that it wasn’t good enough.
Today, we will fix this. Let’s begin.
What Kind Of Book Should You Write?
Hello, and welcome back!
In yesterday’s edition of “let’s write a book strategically”, we discussed the purpose of your book, the primary aim that it’s designed to achieve. Today, we’re talking about what kind of book it is.
Let’s face it – you have an inconceivable amount of knowledge stored in your head. Your life and business experience has given you wisdom, insight, and understanding that you never could have predicted. You could write lots of books about lots of things. In the Write a Book With Me program, we tackle what to put into the book you’re writing, and what to leave out.
But how in the heck are you supposed to decide what book to write in the first place?
Now, you may already know the answer to this question. You may have long ago decided you’re writing your mother’s life story, or a practical guide to low-light gardening, or a tell-all memoir of your crazy summer in Phuket. If you’ve already decided that, then you can go about your business and I’ll see you tomorrow.
But if you’re anything less than 100% sure, keep reading, because I can probably help.
Writing A Book? This Is The First Question You Need To Ask
So, you are (or might be!) considering writing a book. (Excellent! Small world.)
In this little series, I’m going to walk you through a strategic process to help you answer the most important questions that come up in the early stages of planning a book.
Our first strategic question is this one…
Cumulative Advantage by Mark Schaefer – Book Review
I just finished reading Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds by Mark Schaefer, on the recommendation of our curmudgeonly misanthropic founder Naomi, who refers to Schaefer as “the only marketer I actually like”.
So, I read it. And I liked it so much that I decided to write up a book review.