We’re all reeling from the effects of the current coronavirus pandemic, and a natural part of that reeling process is paralysis – an overwhelming feeling of “What the hell are we going to do in the face of this?”
This paralysis comes, in part, from a looming sense of uncertainty. None of us has any real idea of how thing are going to shake out over the next few months – or through the end of 2020 – and that uncertainty can make it hard to make real-time decisions. So much seems up in the air right now.
Dr. Sonia Lupien – founder and director of the Centre for Studies on Human Stress, cites this “sense of low control” as one of the 4 ingredients to the recipe of stress that we feel about anything that concerns us. (Naomi talks further about the specific effects of this on your family on her blog as well.)
When we feel a sense of low control – and therefore stress – it can be very easy for that paralysis to start taking hold. And unfortunately, it can become a vicious cycle. We don’t act, so things stay stagnant, and we feel even less control, and it continues in a downward spiral.
To reverse this “sense of low control”, we can start acting on the things that we CAN do.
If we begin focusing on the things that we CAN do in our business (and our life as well), we can combat that sense of low control by reinforcing that there are a whole lot of things that are in our power.
[Written by Steve Pavlina, published here with his encouragement]
(Note from Kris: This was the last blog post Naomi was working on before she retired and set up the 
When many people launch a product, they don’t do much to promote it afterwards. Sure, they might put it in their store, or offer it on a discount from time to time in a sale, but there’s not much going on to direct people to the fact that the product exists and is still 100% ready to purchase.
Thought leaders are a unique kind of people – and they need an equally unique kind of content for their blog.